Harley Davidson Announces Huge Plans for India; 250-500 CC Bikes Arriving

  • Harley Davidson Announces Huge Plans for India; 250-500 CC Bikes Arriving

Harley Davidson Announces Huge Plans for India; 250-500 CC Bikes Arriving

Harley-Davidson today said it plans to develop a 200-500cc motorcycle through a strategic alliance in Asia which will be used to primarily fuel its growth in India. The new LiveWire will be the first in a broad, no-clutch "twist and go" portfolio of electric two-wheelers created to establish the company as the leader in the electrification of the sport. We also knew Harley-Davidson was teaming up with Alta on two new electric models for sale in coming months.

The company did not immediately specify by when this small bike will make it to the markets or if the local partner will be based out of India.

Harley-Davidson said on Monday it would cut costs, launch new models - including smaller light-weight motorcycles - and revamp its dealer network in a plan to revive flagging sales in the face of rising global tariffs.

These new bikes are part of H-D's new modular platform of 500 cc to 1,250 cc middleweight motorcycles which it says spans three distinct product spaces and four displacements, supplemented by additional models up to 2022.

The company also plans an electric range by launching its first such motorcycle LiveWire next year.

Harley-Davidson's all-new custom motorcycle with a muscular stance, aggressive, stripped down styling and 1250cc of pure performance, is planned to be released in 2021.

Harley-Davidson previewed three new products - the Pan America, the 1250 Custome, and the 975 Streetfighter, all of which get V-twin engines. Though Royal Enfield does not sell its bikes at the same price point as Harley the buyer profile of both the brands is largely the same.

So, all in all, a big day for Harley-Davidson.

On electric bikes, it said Livewire will be the first in a broad, no-clutch "twist and go" portfolio of electric two-wheelers "designed to establish the company as the leader in the electrification of the sport". Levatich has emphasised that Harley will produce lightweight urban bikes specifically for young consumers living in "dense urban spaces".

"I would be more inclined to buy it than I would a traditional motorcycle", said Kay, 25, adding that she rode a moped in high school and college and thinks the smaller, electric models would be easier to navigate in the city.

"Competitors have entered into various alliances and partnerships to accelerate the pace of market entry (in India)", the company said.